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Information design sketches

Explore sketches, drawings, and illustrations that simplify ideas related to Information design.

F-Shaped Reading of content on the web from eye-trackingF-Shaped ReadingWhat is the Blur Your Eyes Test for testing designs and communication for structure showing an example of little and clear structureThe Blur Your Eyes TestGestalt principles of visual perception showing proximity, similarity, continuity, closure, figure and ground, symmetry and order, and common fate.Gestalt principlesDark patterns: using design to deceive, like hiding the 'I don't need insurance' option in the country list rather than as its own optionDark patternsThe isolation effect: remembering better what stands out from a set of otherwise like items in a set. Also known as the Von Restorff effectThe isolation effectExamples of a ghost grid: a lightly dotted grid, and a grid of ghostly houses so that extension options can clearly be seenGhost gridThe Data Prison illustration: shows 2 tables with identical data describing a schedule of work and fun for every day of the week. The "imprisoned" data in the table on the left is separated by lines in a grid. The "freed" data in the table on the right has no lines, and instead uses shading and spacing.The data prisonDo horses legs leave the ground at a gallop?Information radiatorLet your data speak for itself.Cut out some fluffDesign for a Glance, a Look and a Read
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