Sketchplanations
Sketchplanations podcast photo of Rob Bell, Tom Pellereau and Jono Hey

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Apophenia

Apophenia example: two hikers look up into the sky with surprise to see a cloud in the form of Godzilla!

Apophenia is finding meaning and connections in unrelated things.

This might be faces in pieces of toast, or the man in the moon, or clouds making incredible shapes. Seeking patterns and meaning in random data is something we seem naturally inclined to do.

Also see: narrative bias — how stories feel better than randomness.

Other sketches explaining clouds

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