Sketchplanations
Sketchplanations podcast photo of Rob Bell, Tom Pellereau and Jono Hey

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T-shirts make a team

T-Shirts make a Team illustration: The group of people on the left have different coloured t-shirts and seem a bit lost. The group on the right are all wearing green t-shirts and they're celebrating success. What a team!

"Whatever your current T-shirt budget is, double it," said Tom Kelley in his book The Art of Innovation . He was talking about what makes 'hot teams' through his experience leading the global design company IDEO .

I'm still amazed by the power of wearing the same thing to instantly unite a group. From the dressing up of bachelor and bachelorette parties, to putting on a shirt for a sports team, a demonstration, a company event, or just a night out, wearing the same thing feels good and brings people together like little else can.

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