Metaphors
Visual shortcuts for big ideas — progress, forks in the road, obstacles, warnings, and classic motifs like bridges or ladders.
Assets 38
A/B — ideal outcome
A/B — messy middle
Balance — unbalanced
Balance — weighted (equal)
Balance scale
Progress bar — empty
Progress bar — complete
Progress bar — in progress
Choose a path
Dial needle
Exclamation
Gauge — large (green scale)
Gauge — arc only
Gauge — icon
Gauge — large (grey scale)
Go sign
Go sign (post)
Maze
No entry
No entry (post)
Obstacle
Obstacle — overcoming
Puzzle — four pieces
Puzzle — piece
Puzzle — piece (jaunty)
Puzzle — three pieces
Puzzle — two pieces
Roadblock
Rocket launch
Scales
Target — small
Target — bullseye hit
Target — miss
Target — empty
Target — red
Warning sign
Warning sign (post)
What the…?
